Feel Fits

Feel Fits came from my all-too-familiar struggle with the “I have nothing to wear” dilemma. Every time I looked for outfit inspiration, I couldn’t find a space that blended sustainability, unique style advice, and a personal touch—so I created one.

This project was all about showing how service providers can (and should) infuse their values into their brand. When your business is you, your branding should reflect that—your personality, your beliefs, your story. The website sets the stage, the copy pulls people in, but branding is what truly makes it unforgettable.

The result? A personal brand for a stylist that’s kind, empowering, diverse, and deeply rooted in sustainability.

*All photos are sourced from Pinterest